Cookie Consent Tool
To obtain effective user consent for cookies and cookie-based applications requiring consent, we use the cookie consent tool beeclever from the provider beeclever GmbH, Friedrich-Mohr-Straße 1, D-56070 Koblenz.
By integrating this consent tool, a banner is displayed to users when they access the page, in which consent for certain cookies and/or cookie-based applications can be given by ticking the box. The tool blocks the setting of all cookies requiring consent until the respective user gives their consent by ticking the relevant box. This ensures that such cookies are only set on your end device if you have given your consent. So that the cookie consent tool can clearly assign page views to individual users and individually record, log and store the consent settings you have made for a session duration, certain user information (including the IP address) is collected when our website is accessed by the cookie consent tool, transmitted to the server of the cookie consent tool provider and stored there. This data processing is carried out in accordance with Art. 6 para. 1 lit. f) GDPR on the basis of our legitimate interest in legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our website. Another legal basis for the data processing described is Art. 6 para. 1 lit. c) GDPR. As the controller, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.
By using our website, information (e.g. IP address) may be accessed or information (e.g. cookies) may be stored in your end devices. This access or storage may involve further processing of personal data within the meaning of the GDPR.
In cases where such access to information or such storage of information is absolutely necessary for the technically error-free provision of our services, this is done on the basis of the german § 25 TDDDG (Telecommunications Digital Services Data Protection Act)
Datenschutzeinstellungen ändern / Change privacy settings
Verlauf der Datenschutzeinstellungen / Privacy settings history
Einwilligung widerrufen / Revoke consents
German Telecommunications Digital Services Data Protection Act (TDDDG)
The legal basis for the storage and retrieval of information in the end user’s terminal equipment is consent in accordance with Section 25 TDDDG. This consent is requested when the website is accessed.
According to Section 25 TDDDG, consent is not required if the storage of information in the end user’s terminal equipment or access to information already stored in the end user’s terminal equipment is absolutely necessary so that the provider of a telemedia service can provide a telemedia service expressly requested by the user. In the cookie settings, you can see which cookies are classified as absolutely necessary (often also referred to as ‘technically necessary cookies’) and therefore fall under the exemption rule of Section 25 (2) TDDDGG and therefore do not require consent.
Please note that the legal basis for the downstream processing of personal data then results from the GDPR. The relevant legal basis for the processing of personal data on this website can be found further on in this privacy policy.
Use of cookies
In addition to the aforementioned data, cookies or similar technologies such as pixels (hereinafter generally referred to as ‘cookies’) are used on your computer when you use and visit our website. Cookies are either small databases that are stored by your browser on your end device to store certain information, or image files such as pixels. The next time you visit our website with the same end device, the information stored in cookies is subsequently sent back either to our website (‘first party cookie’) or to another website to which the cookie belongs (‘third party cookie’).
Through the stored and returned information, the respective website recognises that you have already accessed and visited it with the browser of your end device. We use this information to optimise the design and display of the website according to your preferences. Only the cookie itself is identified on your end device. Any further storage of personal data only takes place with your express consent or if this is absolutely necessary in order to be able to use the service offered and accessed by you accordingly.
This website uses the following types of cookies, the scope and function of which are explained below:
- Strictly necessary cookies (type a)
- Functional and performance cookies (type b)
- Cookies requiring consent (type c)
Strictly necessary cookies (type a)
Strictly necessary cookies guarantee functions without which you cannot use our websites as intended. These cookies are used exclusively by us and are therefore first party cookies. This means that all information stored in the cookies is sent back to our website.
Strictly necessary cookies are used, for example, to ensure that you as a registered user always remain logged in when accessing various subpages of our website and therefore do not have to re-enter your login details each time you access a new page.
The use of strictly necessary cookies on our website is possible without your consent. For this reason, strictly necessary cookies cannot be deactivated or activated individually. However, you have the option of generally deactivating cookies in your browser at any time (see below).
Legal basis: Art. 6 para. 1 lit. f) GDPR
Functional and performance cookies (type b)
Functional cookies enable our website to save information already provided (such as registered name or language selection) and to offer you improved and more personalised functions based on this. These cookies only collect and store anonymised information so that they cannot track your movements on other websites.
Performance cookies collect information about how our websites are used in order to improve their attractiveness, content and functionality. These cookies help us, for example, to determine whether and which subpages of our website are visited and what content users are particularly interested in. In particular, we record the number of visits to a page, the number of subpages accessed, the time spent on our website, the order of the pages visited, which search terms led you to us, the country, region and, if applicable, the city from which the access is made, as well as the proportion of mobile devices that access our websites. We also record movements, ‘clicks’ and scrolling with the computer mouse in order to understand which areas of our website are of particular interest to users. As a result, we can tailor the content of our website more specifically to the needs of our users and optimise our offering. The IP address of your computer transmitted for technical reasons is automatically anonymised and does not allow us to draw any conclusions about the individual user.
You can object to the use of functional and performance cookies at any time by adjusting your cookie settings accordingly.
Legal basis: Art. 6 para. 1 lit. f) GDPR
Cookies requiring consent (type c)
Cookies that are neither absolutely necessary (type a) nor functional or performance cookies (type b) are only used after you have given your consent.
We also reserve the right to use information that we have obtained by means of cookies from an anonymised analysis of the usage behaviour of visitors to our websites in order to display specific advertising for certain of our products on our own websites. We believe that you as a user benefit from this because we display advertising or content that we assume, based on your surfing behaviour, matches your interests and you are therefore shown less random advertising or certain content that may be of less interest to you.
Marketing cookies originate from external advertising companies (third-party cookies) and are used to collect information about the websites visited by the user in order to create targeted advertising for the user.
Legal basis: Art. 6 para. 1 lit. a) GDPR
Opt-out for marketing cookies
You can also manage cookies used for online advertising via the tools developed in many countries as part of self-regulatory programmes, such as the US-based https://www.aboutads.info/choices/ or the EU-based https://www.youronlinechoices.com/uk/your-ad-choices.
Legal basis: Art. 6 para. 1 lit. a) GDPR
Management and deletion of all cookies
In addition, you can set your Internet browser so that the storage of cookies on your end device is generally prevented or you are asked each time whether you agree to the setting of cookies. Once cookies have been set, you can also delete them at any time. You can find out how all this works in detail in the help function of your browser.
The cookies and third-party requests described above are placed on your device by the following services through our website:
Cloudflare
We use the Cloudflare service of the provider Cloudflare Germany GmbH on our website
Rosental 7, c/o Mindspace, 80331 Munich, Germany.
Cloudflare is a web analysis tool that allows us to view the surfing and clicking behaviour of website visitors. The purpose is to optimise our website and better adapt it to the needs of website visitors.
This involves collecting and analysing data on user behaviour, performance and security data. Cloudflare collects data about the use of our website, including your IP address, browser type, pages viewed, time spent on the site and other usage statistics. This data is processed on Cloudflare’s servers. Cloudflare is contractually obliged to process this data in accordance with our instructions and in compliance with the applicable data protection laws. Further information on data protection at Cloudflare and the specific provisions relating to its web analysis service can be found in Cloudflare’s privacy policy: https://www.cloudflare.com/de-de/privacypolicy/ .
Art. 6 para. 1 lit. a) GDPR serves as the legal basis.
Youtube
We have integrated videos from the provider YouTube, Google Ireland Limited Gordon House, Barrow Street Dublin 4. Ireland, into our online offer, which are stored on http://www.YouTube.com and can be played directly from our website. These are all integrated in “extended data protection mode”, i.e. no data about you as a user is transmitted to YouTube if you do not play the videos. Only when you play the videos will the data mentioned in the next paragraph be transferred. We have no influence on this data transmission. The purpose of the processing is for marketing reasons.
By visiting the website, YouTube receives the information that you have accessed the corresponding sub-page of our website. In addition, the data mentioned in section 2 of this declaration is transmitted. This occurs regardless of whether YouTube provides a user account via which you are logged in or whether no user account exists. If you are logged in to Google, your data will be directly assigned to your account. If you do not want your data to be associated with your YouTube profile, you must log out before activating the button. YouTube stores your data as usage profiles and uses them for the purposes of advertising, market research and/or designing its website in line with requirements. Such an evaluation is carried out in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, and you must contact YouTube to exercise this right.
For further information on the purpose and scope of data collection and processing by YouTube, please refer to YouTube’s privacy policy. There you will also find further information on your rights and setting options to protect your privacy:
https://policies.google.com/privacy
In order to establish an adequate level of security, your consent pursuant to Art. 49 (1) a) GDPR may serve as the legal basis for the transfer to third countries. To protect your rights and personal data, we have integrated Youtube with a so-called two-click solution that only transmits data to Google after you have explicitly activated the map function. Furthermore, Google offers a number of ways to object to the collection of personal data by Google: https://policies.google.com/privacy#infochoices
Legal basis: Art. 6 para. 1 lit. a) GDPR
Newsletter with Brevo (formerly Sendinblue)
With your consent, you can subscribe to our newsletter, which we use to inform you about topics relating to our company and our services and offers the purpose of using newsletters is for marketing reasons.
We use the so-called double opt-in procedure to subscribe to our newsletter. This means that after you have registered, we will send you an e-mail to the e-mail address you have provided in which we ask you to confirm that you wish to receive the newsletter. If you do not confirm your registration within 24 hours, your information will be blocked and automatically deleted after one month. We also store the IP addresses you use and the times of registration and confirmation. The purpose of this procedure is to be able to prove your registration and, if necessary, to clarify any possible misuse of your personal data.
Your name and e-mail address are mandatory for sending the newsletter. After your confirmation, we will save your e-mail address and your name for the purpose of sending you the newsletter and for a personalised approach.
You can revoke your consent to receive the newsletter at any time and unsubscribe from the newsletter. You can declare your cancellation by clicking on the link provided in every newsletter email or by sending a message to the contact details given in the legal notice. The legal basis is your consent within the meaning of Art. 6 para. 1 sentence 1 lit. a) GDPR. Our service provider is Brevo (formerly Sendinblue): Sendinblue GmbH, Köpenicker Str. 126, 10179 Berlin. E-mail: [email protected] as a certified processor bound by instructions.
With the help of Brevo, we are able to analyse our newsletter campaigns. For example, we can see whether a newsletter message has been opened and which links have been clicked on. In this way, we can determine, among other things, which links were clicked on particularly frequently.
We can also recognise whether certain previously defined actions were carried out after opening or clicking (conversion rate). For example, we can recognise whether you have made a purchase after clicking on the newsletter.
Brevo also enables us to categorise newsletter recipients according to various categories (‘clustering’). Newsletter recipients can be categorised by age, gender or place of residence, for example. In this way, the newsletters can be better customised to the respective target groups.
If you do not wish to be analysed by Brevo, you must unsubscribe from the newsletter. We provide a link for this purpose in every newsletter message.
Detailed information on the functions of Brevo can be found at the following link: https://www.brevo.com/de/newsletter-software/.
The data you provide us with for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and deleted from the newsletter distribution list after you unsubscribe from the newsletter. Data stored by us for other purposes remains unaffected by this.
After you unsubscribe from the newsletter distribution list, your e-mail address may be stored by us or the newsletter service provider in a blacklist if this is necessary to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR). Storage in the blacklist is not limited in time. You can object to the storage if your interests outweigh our legitimate interest.
For more information, please refer to Brevo’s privacy policy at: https://www.brevo.com/de/datenschutz-uebersicht/ and https://www.brevo.com/de/legal/privacypolicy/.
LinkedIn link
We have integrated a link to the LinkedIn portal on our website. The professional network ‘LinkedIn’ is operated by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland.
We maintain our own company page on LinkedIn. This serves as an active and up-to-date means of addressing potential employees in a professional environment. We also share information about our company on this page and present ourselves to the outside world in this way.
Together with LinkedIn, we are responsible for the operation of the site and therefore have a so-called ‘joint responsibility’ towards the user. We have concluded a corresponding agreement with LinkedIn. This regulates the respective responsibilities for the fulfilment of the obligations pursuant to Art. 26 GDPR.
In this context, user data may be processed on systems outside the European Union. LinkedIn has undertaken to comply with the data protection requirements of the EU. Data is only transferred to systems outside the EU if the requirements of Art. 44 et seq. GDPR are complied with. You can find out more at: www.linkedin.com/help/linkedin/answer/62533.
For detailed information on the processing and use of data by us and by LinkedIn, as well as a contact option and your rights in this regard and setting options to protect your privacy, please refer to LinkedIn’s privacy policy: https://de.linkedin.com/legal/privacy-policy?trk=hb_ft_priv